Play With Puzzle is more than just a name — it’s a mission to make learning exciting through games, creativity, and cognitive engagement. Whether it’s a kids’ educational product line, an interactive app, or a puzzle-based workshop brand, the identity needed to reflect smart fun with a friendly and modern look.
This logo bridges education and play — a tricky balance we embraced with joy.
Design Objectives:
- Visually communicate playfulness, intellect, and curiosity
- Appeal to both kids and adults
- Be modular and memorable – scalable across all formats
- Reflect inclusivity, imagination, and active thinking
Concept & Creative Direction:
1. Logo Mark:
The design revolves around a stylized letter “P” constructed from two interlocking puzzle pieces — a universal symbol of problem-solving and discovery.
- The combination of pieces conveys connection, cooperation, and mental engagement
- The form is clean yet playful, suggesting motion and interaction — like pieces coming together with purpose
2. Typography:
The typography features a bold, geometric sans-serif font that feels both modern and approachable. “PUZZLE” is highlighted in uppercase to create impact, while the rounded corners and clean lines strike a thoughtful balance between playful energy and structural clarity. A subtle contrast in font weights helps establish visual hierarchy, making the overall composition easy to read and visually engaging.
3. Color Palette:
The logo features a minimal yet meaningful palette:
- Teal blue – symbolizes learning, trust, and calm intelligence
- Fresh green – represents growth, creativity, and balance
This color pairing is bright enough to capture attention, but refined enough to feel versatile and timeless.
Logo Use Cases:
- Puzzle game boxes or packaging
- Educational apps or digital learning platforms
- Event banners or school activity kits
- Social media branding and YouTube thumbnails
- Custom merchandise like tote bags, badges, and stickers
What Makes It Special:
- Instantly recognizable – puzzle symbolism is universal and intuitive
- Works for all ages – from kids to grown-ups
- Adaptable – great across both digital and print platforms
- Balanced – merges fun and intellect into one clear identity
Brand Message:
“Unlock minds, one piece at a time.”
Play With Puzzle isn’t just about play — it’s about growing, thinking, connecting, and discovering. Every piece fits into a bigger picture — and every experience sparks a new connection.
Mockup Ideas:
- Puzzle game box with the logo embossed on the front
- Mobile learning app icon on a smartphone screen
- Educational YouTube channel branding
- Custom stickers, badges, or tote bags for puzzle fans