Together Dog isn’t just a name — it’s a feeling.
It celebrates the deep, emotional connection between dogs and their humans. Whether through dog-care services, community education, or meaningful experiences, this brand’s mission is simple:
To bring dogs and people closer together through trust, compassion, and joyful living.
Our goal for the logo?
To create something that feels trustworthy, heartwarming, and timeless — a visual identity that instantly conveys connection and care.
Design Objectives:
- Reflect companionship, loyalty, and warmth
- Instantly recognizable and emotionally resonant
- Friendly yet professional — not overly cartoonish
- Flexible across digital, print, and product applications
Concept & Creative Direction:
1. Logo Mark:
The icon features two dogs side by side within a circular shape — evoking unity, loyalty, and friendship. Their expressions and posture convey emotional closeness, reflecting the bond we aim to build between dogs and their families.
The circle creates a feeling of safety and continuity — a complete, loving environment where dogs thrive.
2. Typography:
Strong, clean sans-serif type complements the detailed illustration, offering a bold and grounded presence.
The stacked layout of “TOGETHER DOG CO.” feels confident and structured, while the subtle underline adds a refined finish.
3. Color Palette:
Natural tones — rich browns, warm creams, and soft beige — give the brand an earthy, grounded vibe. These colors communicate comfort, trust, and approachability, perfect for a dog care business rooted in real-life connection.
Logo Use Cases:
- Product packaging (leashes, grooming kits, treats)
- Embroidery on gear like harnesses, hats, or hoodies
- Mobile app icons and social media avatars
- Print materials, signage, and care reports
What Makes It Special:
- Emotionally expressive — captures the human-dog bond at first glance
- Detailed yet versatile — scales well across touchpoints
- Timeless — designed for longevity, not trends
- Memorable — built to stick in hearts and minds
Brand Message:
“Life’s better together — especially with a dog by your side.”
Together Dog reminds us that every wag, walk, and cuddle adds to a shared story. This logo captures that story in a visual mark that feels strong, warm, and deeply personal.
Mockup Ideas:
- Embroidered logo on a dog harness or hoodie
- Product label for dog shampoo or treat pouch
- Social media post with photo + tagline: “Together is the best place to be.”
- Clean landing page design with full-width hero image and logo overlay